B2B / Consumer Sales

So, how do you differentiate an ice melter?

You add value. When you're selling a commodity, separating a product from its competitors can be a real challenge. Ice melters are certainly no exception. There are the benefits of the various blend components, special coloring, convenience factors and packaging. Years ago, most ice melters were sold in really ugly bags…yeah, you've seen 'em. When our warm, fuzzy Safer than Salt packaging hit the shelves, it changed the game – and the industry – forever. Safer than Salt, as well as many of our other packaged ice melt blends, can be found at Bed, Bath & Beyond, Ace Hardware, True Value and numerous other retail and commercial outlets.


Safer than Salt logo

Product Packaging Design

B2B / Consumer Sales Safer than Salt Packaging

Additional Packaging Design (line extensions)

Safer than Salt Packaging - The Premium Performance Line

Marketing Materials

Safer than Salt Sell Sheets

Billboard Design

Part of the Distributor Sales Incentive Program

Safer Than Salt Billboard One Safer Than Salt Billboard Two Safer Than Salt Billboard Three

Packaging Design

An Environmentally-Friendly Companion Product

Earth Guard Consumer Packaging