PRESS RELEASE
Distributed February 15, 2001

As part of its continuing efforts to enrich the lives of the residents of Northeastern Pennsylvania and the Central Susquehanna Valley, WVIA Public Television and Radio will present the First Annual Women’s Summit on March 24th, from 11A.M. to 5P.M., at the Inn at Nichol’s Village in Clarks Summit, Pennsylvania. Event management, promotions and publicity is being handled by Longbotham Strategic Marketing, a full-service marketing and advertising firm with years of event planning experience. According to President Bonnie J. Longbotham, “Developing an exposition that offers a truly satisfying experience to both exhibitors and attendees is always a wonderful opportunity, and partnering with WVIA makes this situation extra special. I grew up on public television and have a deep respect for the medium. Their staff has partnered with us so beautifully in every aspect of the production process. We’re all very excited about the event.”

As the most eagerly anticipated women’s event in the region, this upscale, luxurious “mini-retreat” offers women an afternoon of dynamic interaction with exhibitors from a broad spectrum of pursuits. Attendees are encouraged to bring friends and relatives for a “girls’ afternoon out” to see the area’s best in clothes and fashion, beauty, home decor, wellness, education, finance, health and fitness, parenting and career/life management. Longbotham explains, “Introducing this Summit was a very conscious decision on the part of our client. It’s a reflection of their continuing commitment to act as a responsible, contributing corporate citizen. Encouraging individual participation in this kind of event sends a message to our greater community that strong, healthy support of women’s issues and concerns is a key priority.”

This is no traditional pipe and drape, “booth-style” expo. Exhibitors can either host a private room or share a room with another vendor. In addition to networking with other women, exploring new ideas and technologies, and meeting valuable new contacts, attendees can enjoy gourmet concessions, visit the on-site photo studio, benefit from free health screenings, relax with a free message and much more! A limited number of Exhibition Rooms are still available on a first-come, first-serve basis. To reserve a space, queries should be directed to WVIA at (570) 602-1175.

A contributing sponsorship has been generously provided by My Mother’s Delicacies and media partners include Lamar Advertising, iVIllage.com and the Times Shamrock organization (The Scranton Times, The Citizens’ Voice, The Tribune, The Suburban, the Northeast Pennsylvania Business Journal, Oldies 92 and 100 and Electric City).