On May 11, 2009, Bonnie J. Longbotham, President and Chief Creative Officer of Longbotham Strategic Marketing, will present an informative ‘Super Session’ titled, “11 Things We Teach Our Clients” to members of the Vermont Tourism Network, Vermont’s premier group travel organization. The marketing and networking program will be held at the Sugarbush Resort in scenic…
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At the 2008 New England Inns and Resorts Association Hospitality Show, Longbotham Strategic Marketing exhibited its work alongside the Boston Globe, Green Mountain Coffee, USA Today and New England’s favorite reading material, Yankee Magazine. For decades, the creative team at Longbotham has played an active role in promoting FIT and group travel and tourism New England,…
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As published in a 2008 edition of The Northeast Pennsylvania Business Journal By Bonnie J. Longbotham President/Creative Director of Longbotham Strategic Marketing – Good advice: Establish a system and a set of procedures and document them! Flimsy business cards. Royal blue tee shirts with “invisible” red silk-screened lettering. A blurry logo in last week’s newspaper…
Read More As published in a 2007 edition of The Northeast Pennsylvania Business Journal By Bonnie J. Longbotham President/Creative Director of Longbotham Strategic Marketing – I admit it. I spent the last 45 minutes online exploring iTunes® like a kid in the proverbial candy store. Perhaps I’m a bit late to the party, as my teenage nieces…
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